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Bangladesh Smartphone Shipments Decline 23% YoY in 2022 on High Inflation

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  • Bangladesh’s smartphone shipments declined 23% YoY in 2022 due to high inflation.
  • Deteriorating consumer demand and price hikes due to additional taxes also contributed to the decline.
  • Xiaomi became the No. 1 smartphone brand in Bangladesh for the first time in 2022, up from No. 6 in 2021.
  • Xiaomi captured an 18% market share in 2022 followed by Samsung with 13%.
  • Over 1 million 5G smartphones were shipped for the first time, with the 5G smartphone share rising to 17%.
  • Symphony led the overall handset market (including feature phones) in 2022 followed by itel.

Bangladesh’s smartphone shipments declined 23% YoY in 2022, according to the latest research from Counterpoint’s Market Monitor Service. The high inflation levels, macroeconomic crisis, disruption of the global supply chain, increased import duties and newly imposed value-added tax (VAT) all contributed to the decline. However, Xiaomi and Nokia HMD’s shipments increased significantly as they continued to focus on improving localization and pricing strategies to make smartphones affordable.

Commenting on the factors that affected the shipments in 2022, Research Analyst Akshay RS said, “The year started with weak consumer demand due to geopolitical uncertainties and rising inflation. An increase in import duties in the September-ended quarter combined with the application of value-added tax (VAT) in the December-ended quarter aggravated the situation and led to Bangladesh’s first double-digit smartphone shipment decline in seven years. At the same time, the opening of letters of credit for components became harder due to declining foreign currency reserves. This led to a reduction in the production of local handset manufacturers.”
Xiaomi reached its highest-ever shipments in 2022 to become the #1 smartphone brand for the first time. The brand almost doubled its volume in 2022 compared to 2021. Xiaomi’s Redmi smartphones in the budget price band (BDT 10,000-BDT 20,000 or around $100-$200), like the 10A, 10C and 10 (2022), drove volumes for the brand. Samsung slipped to the second spot with a market share of 13% in 2022. Weak smartphone imports due to spiraling import costs, reduced focus on the entry-level segment and fewer launches in the mid segment led to an overall decline. realme slipped to the third spot with an 11% market share due to increased competition in the entry- and mid-level price bands. However, promotions and strong marketing helped realme remain a strong competitor. vivo and OPPO were able to maintain their market shares in 2022 but declined YoY in terms of shipment volumes by 17% and 28% respectively.

Talking about the key buying factors in 2022, Research Analyst Akshay RS said, “The mid-tier price segment (BDT 20,000-BDT 30,000 or around $200-$300) shipments grew 17% YoY in 2022 and it was the sweet spot for the market in 2022. Smartphones with large displays, 128GB and above internal memory size and 5,000 mAh and above battery capacity were the key specifications preferred by Bangladesh consumers. The trend of smartphone upgrades and transition was increasingly leaning towards Chinese brands as they offer advanced features even in their entry-level models.”

Bangladesh’s overall mobile handset market declined 8% YoY in 2022. Symphony maintained its top position in the handset market, capturing a 26% share. The feature phone market grew 4% YoY in 2022 due to the weakened transition to smartphones caused by smartphone price hikes in the second half of the year. Smartphone share in the overall handset shipments declined to 39% in 2022 from 46% in 2021. Symphony also retained its top position in Bangladesh’s feature phone market, capturing a 37% share followed by itel, Nokia HMD and Walton.

5G smartphone shipments exceeded 1 million units for the first time in 2022, growing at 151% YoY. The share of 5G smartphones in Bangladesh’s smartphone market also reached an all-time high of 17% in 2022, compared to 9% in 2021.

On the 2023 outlook, Senior Analyst Karn Chauhan said, “After the challenging year for Bangladesh’s smartphone market, we believe the economy will slowly start recovering in 2023. The resumption of the feature phone-to-smartphone transition and acceleration in 5G adoption will likely help grow the market. However, the country’s management of inflation risks and cost-of-living crisis will determine the extent of this growth.”

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Ryanair loses appeals against Italy’s COVID aid to airlines in EU Court

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The European Union’s General Court on Wednesday dismissed appeals lodged by Irish low-cost airline Ryanair against an Italian state aid scheme approved to support airlines during the COVID pandemic.

The court ruled that the aid scheme consisting of subsidies paid by Italy to airlines affected by the COVID-19 crisis “was compliant with EU law”, insofar as it did not breach the principle of non-discrimination, nor the principles of freedom to provide services and the freedom of establishment.

The budget airline had brought the case as it sought to annul a 2020 aid scheme set up by Italy to support airlines licensed in the country with a €130 million fund, which was later increased by €100 million.

The scheme was approved by the European Commission, the European authority vetting member states’ aid programs.

Ryanair alleged the aid was discriminatory and that the approval by the European Commission breached procedural rules.

The General Court initially struck down the Commission decision in 2023, although the top European tribunal, the Court of Justice, referred the case back to the General Court in 2025.

Back in April of this year, Ryanair won in another similar case in the EU’s Court of Justice against German state aid to its main airline Lufthansa during COVID.

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BIBM study finds uneven anti-money laundering enforcement in Bangladesh

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Bangladesh has a strict anti-money laundering framework, but implementation remains uneven across the banking sector, according to a paper presented yesterday.

Shah Mohammad Ahsan Habib, professor at the Bangladesh Institute of Bank Management (BIBM), presented the paper at a workshop titled “Trade Services Operations of Banks” held at the BIBM auditorium in Dhaka.

The paper said many banks lack centralised trade monitoring systems, automated red-flag detection, reliable price-benchmarking tools, vessel-tracking systems and trained trade compliance officers, limiting the effectiveness of the existing framework.

The weakness becomes more critical as Bangladesh Bank moves towards risk-based supervision, aiming to bring qualitative changes to the monitoring and regulation of banks.

Under the supervision, banks are expected to demonstrate not only compliance with circulars but also effective risk identification, mitigation, escalation, reporting and board-level accountability.

The paper lists several anti-money laundering (AML) mechanisms, including the Money Laundering Prevention Act, trade-based money laundering guidelines, and lastly, the goAML reporting platform, which was developed by the United Nations Office on Drugs and Crime to help Financial Intelligence Units combat money laundering and terrorist financing.

Besides Ahsan Habib, the paper was prepared by Tofayel Ahmed, assistant professor at the BIBM; Rahat Banu, assistant professor at the BIBM; Rajib Kumar Das, lecturer at the BIBM; Mohammad Arafat Ali, additional director of the Foreign Exchange Policy Department-1 at Bangladesh Bank; and ATM Nesarul Hoque, executive vice president of Mutual Trust Bank PLC.

The paper said the core concern in Bangladesh is not the absence of compliance rules but the lack of a strong compliance culture across many banks and trade finance operations.

It said weak screening, poor price verification, inadequate beneficial ownership checks, fragmented branch-level decisions, manual document reviews and limited coordination with customs, BFIU, NBR and Bangladesh Bank create significant risks, enabling over-invoicing, under-invoicing, false shipment documentation, capital flight, sanctions exposure and trade-based money laundering.

Focus group discussions also indicated that weak compliance is affecting Bangladesh’s external banking relationships. Banks reported limited access to foreign credit lines and difficulties obtaining LC (letter of credit) confirmation from correspondent banks because of rising country risk perceptions.

The paper said compliance failures now directly affect trade settlement capacity, access to foreign funding, transaction costs and Bangladesh’s credibility in international banking.

The BB governor said some local banks are burdened with toxic assets, creating distrust. Other banks are reluctant to purchase their bills, fearing commitments will not be honoured, eroding confidence in both individual banks and the country.

SMEs struggle with imports because they rely on middlemen, raising costs and reducing competitiveness. Recalling an example from 2000, he said an SME importer tried to enter the third-party market cooperation (TPMC) market with a $100,000 LC, but a market giant immediately halved prices to drive it out.

Despite these challenges, SMEs perform well in exports, particularly in non-traditional sectors. Banks support them through advances, bill discounting and back-to-back export financing, he added.

Faruk Ahmed, deputy managing director of City Bank PLC; Syed Sazzad Haider Chowdhury, deputy managing director at Prime Bank PLC; Mahmudur Rahman, deputy managing director at the Islami Bank Bangladesh PLC; Md Ali Hossain Prodhania, chairman at the NRBC Bank PLC; and Md Ezazul Islam, director general of BIBM, also spoke at the event.

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IMF lowers 2026 world growth forecast

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The IMF on Wednesday cut its 2026 growth projection for the world economy again, saying an AI boom has not fully offset the fallout from war in the Middle East.

Global economic growth is now estimated at 3.0 percent this year, the International Monetary Fund said, down from 3.1 percent in its April forecast. The estimate was made before fresh exchanges of fire between the United States and Iran in recent hours.

It is the second time this year that the fund has lowered its overall growth expectations. The latest estimate marks a cooling from the 2025 growth rate as well.

Global inflation meanwhile is anticipated to accelerate to 4.7 percent this year, a higher level than earlier projected. Still, the overall growth slowdown is modest, as momentum in artificial intelligence — driven by demand — partially offsets the effects of the war.
The IMF said it expects global growth to pick up in 2027 to 3.4 percent.

Deniz Igan, division chief at the IMF’s research department, told AFP that its forecasts are “broadly unchanged” cumulatively for the next two years and described the bounceback as “a V-shaped recovery.”

The delayed recovery from war on Iran, longer disruptions and higher prices is part of the reason the world economy will take a bigger hit this year, she added.

The IMF flagged that fallout varies widely.

“Energy exporters outside the conflict zone benefit from favorable terms of trade, whereas economies plugged into the technology-led upturn experience stronger activity even if they are energy importers,” the fund said.

“In contrast, activity weakens for energy importers with limited participation in the technology value chain,” it added.

US-Israeli strikes targeting Iran since February 28 sparked Tehran’s retaliation in virtually blocking off the Strait of Hormuz, while plunging the Middle East into war.

As traffic stalled in the key waterway for energy transit, global oil prices soared — weighing on economies.

Oil and gas shipments resumed as a temporary US-Iran deal paused hostilities, but temperatures are again rising.

Igan — speaking before hostilities resumed, sparked by Iranian attacks on ships in the strait — said she expected the normalization of traffic through the waterway by 2027.

– ‘Glaring differences’ –

Although the world economy has weathered the shock from the war so far better than feared, the IMF warned: “The global picture blurs glaring differences across countries.” Retail gasoline costs jumped by 30 percent in emerging Asia after the onset of war, and only by 15 percent in Latin America.

While the US economy is still set to expand 2.3 percent this year, growth in the Middle East and central Asia was downgraded by 1.2 percentage points to 0.7 percent.

The downgrade is “consistent with a longer closure of the Strait of Hormuz,” the IMF said, but it added that it expects a larger rebound in the future.

The euro area is set to grow 0.9 percent this year, also a downward revision. Growth in France is pegged at 0.6 percent — 0.3 percentage points lower than earlier expected.

The world’s second biggest economy, China, saw its growth projection adjusted upwards slightly to 4.6 percent.

Yet, the effects of the war have not fully passed through, the IMF said.

The release of strategic reserves has provided some relief amid reduced energy flows, but there could still be weakness ahead.

The IMF also warned that the possibility of a “renewed Middle East conflict looms large and could extend commodity price volatility, further threaten supply chains, raise prices, and weigh on financial conditions.”

Trade fragmentation could accelerate too, risking higher prices.

Nonetheless, there were some bright spots, the IMF said.

There was a “positive surprise” from some economies key to the global technology supply chain, despite their exposure to disruptions from the war.

The top four net exporters of AI-related hardware — Taiwan, South Korea, Thailand and Malaysia — saw resilient growth.

Igan added that expectations of higher inflation this year merely mark a pause, “not a break from the disinflation trend.”

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